Before reading this article, ask your self a few questions:-
- Have you started up a new web site??
- Do you wish to get better Search Engine Response Position for your web site??
- Are you worried about how to have a better Search Engine Optimization of your web site??
If answer to any of the given question is ‘yes’ then this article is for you. If you want to be a good web master, then you can never negotiate with search engine optimization. Always remember, go for the white hat SEO not the blackhat SEO, as it may get you banned from major search engines. Before we shall discuss anything regarding SEO, there are a few steps that must be integrated for better SERP i.e. Search Engine Response Position:- 
- Integration of Google Analytics & Similar Visitor Tracking Software on your web site is a must. Such software lets you know the approximate number of your audiences and also traces keywords for which your site is a hit!!! Moreover these softwares inform the search engines about the number of visitors & keyword concentration. Google Analytics is the enterprise-class web analytics solution that gives you rich insights into your website traffic and marketing effectiveness. Powerful, flexible and easy-to-use features now let you see and analyze your traffic data in an entirely new way. With Google Analytics, you’re more prepared to write better-targeted ads, strengthen your marketing initiatives and create higher converting websites. GA can track visitors from all referrers, including search engines, display advertising, pay-per-click networks, email marketing and digital collateral such as links within PDF documents. Integration of such a software makes it easier for Google & other search engines to create an index & search for keywords & links, which in turn improve your Search Engine Response Position.
- Submission of sitemaps to various search engines, digg, stumbleupon & similar social-bookmarks. Submission of site maps to various search engines make it easy for the Search Engine to know the URLs it need to fetch so that data of your web site is available at the query of the engine. This also ensures better performance on the search engine. For submission of sitemap to google use the WebMaster’s Central . For creating the site map, you can use several softwares or plugins available online. If your page numbers are within 500 then go for http://www.xml-sitemaps.com/ .
- Usage of good meta tags. Meta tags alway play the lead role in Search Engine Optimization. This is the most easiest & best method to get more visitors in a keyword series’ specific manner. There are attributes of meta tags. The one which you need for Search Engine Optimization is ‘name=description’ and ‘name=keyword’. This is used in the following manner. <meta name=”description” content=”Free SEO tutorials by Techite” /> <meta name=”keywords” content=”HTML,CSS,XML,JavaScript” /><meta name=”author” content=”Shashi Prakash Agarwal”> … Remember to use meta tags within the <head> </head> container tag. But!!!!! don’t spam your complete page with same keywords. And never do the mistake of typing the text of your page in background-color to attract a keyword. Sooner or later, you will get banned, if you spam your complete page with keywords only and not the content.
- Quality content always improve SEO. Ultimate tool of this is usage of media other than Internet And the interest of common people on internet. Try to get a visiting card in which you have your web site’s URL. Moreover, if you are good enough, some bloggers may post an article about you. Encourage your friends (in bloggers) to post articles about your web site and always add a policy page on your web site regarding the so called ‘COOKIE CLUTTER’ or if as such any issues are there. Do not act like a cat and do the ‘COPY-CAT ‘ business as it will spoil your reputation in front of Search Engines.
- Always insert images with ‘ALT’ attribute.. You see Search Engines can’t read images, so for them, you need to give text feeds
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1 Comment
Aditya Wankhede on May 16, 2011 at 10:00 pm.
This is going to be very helpful to my company